motorcycle rider statistics

motorcycle rider statistics

The average age of a motorcycle rider in the United States is 47. Tables updated for 'Vehicle licensing statistics: April to June 2019'. Motorcycles are also more powerful than they used to be, which can be a surprise for riders who haven’t been on one in awhile. Others may ride regularly just because they love to do so. Motorcycle riders between the ages of 16 and 24 are far more likely to be involved in accidents than riders between the ages of30 and 50. For the most part, motorcycles are being used as a primary mode of transportation when the weather allows for it. Because there is such an age and gender gap in the motorcycle demographics, since the primary customer is a Caucasian/White male above the age of 35, it is important for the industry to create an interest in their product. 1 out of 5 motorcycles being used as a primary mode of transportation was built in or before 1994. In 2014, US consumers purchased 484,000 motorcycles, which was a 3.8% increase over figures from the previous year. Called the reitwagen, or riding car, its engine had 0.5 horsepower and a top speed of 11 kilometers per hour. Since Vehicle-miles data for 2000 and later years are estimated using enhanced methodology, data for these years are not comparable with prior years or with numbers published in the previous NTS reports. 80% of the motorcycles owned in the US have windshields and either a luggage carrier or a saddlebag. Motorcycles made up 14% of all traffic deaths in 2017, according to the NHTSA . Polaris Industries (NYSE:PII) represented just 4.4% of total sales that year with its Indian and Victory brands. It’s no wonder why households are embracing this vehicle as a way to enjoy life. There were 573,000 new motorcycles sold in 2015, up slightly from the prior year, but sales are expected to have declined around 2.1% in 2016. The average annual household income for motorcycle owners: $85,300. The proportion younger than age 20 decreased from 54 percent in 1982 to 17 percent in 2018. After 20 years of patrolling the mean streets of suburbia, he hung up his badge and gun to take up a pen full time. Chart by author. Primarily, statistics on bike gear and crashes have a significant impact on how weary some riders are. Baby Boomers outnumber Millennials as motorcycle owners at a 4-to-1 ratio. However, more troubling for the industry is the decline in riders under 18, which has fallen from 8% in 1990 to 2%, and those between 18 and 24 from 16% of the total down to 6%. Married riders comprise 61% of motorcycle owners, up from 57% in 1990. Women represented 14% of all motorcycle owners in 2014, up from 6% in 1990 and 10% in 2009. It may be one of the most telling figures in why Harley is struggling; its core customer of middle-aged males has fallen from 94% of the motorcycle-owning population in 2009 to 86% in 2014. For this reason, feel free to share some of these with your fellow riders … 72% of motorcycle owners have received at least some college or post-graduate education, and almost as many (71%) were employed. And women are big influences when it comes to motorcycle or motorsport purchases as nearly 25 percent of people who swing a leg over a motorcycle are female, including passengers. Mississippi has the fewest number of registered motorcycle owners in the US, coming in with 2,000 fewer owners than even low population states like Rhode Island, Wyoming, and Vermont. Motorcycle rider death rates increased among all rider age groups between 1998 and 2000 Motorcycle rider deaths were nearly 30 times more than drivers of other vehicles. If this can change, the industry will survive. 73% of the accident-involved motorcycle riders used no eye protection. 64% of motorcycle owners say that they will rarely or never ride with a passenger while taking a pleasure trip. (The Motley Fool) #12. Fourteen years later, the first production bike was made by Hildebrand and Wolfmuller featuring a two-cylinder engine that produced 2.5 horsepower and topped out at 45 kph. Even so, compared with people driving cars, motorcycle drivers face a much higher risk of dying in a crash: U.S. government data from 2013 show that for every mile traveled that year, the number of motorcycle-related deaths was 26 times the number of car-related deaths [source: Insurance Institute for Highway Safety], with a total of 4,381 motorcycle fatalities. The proportion of fatally injured ATV riders who were 40 and older … On-road and dual-purpose motorcyclesmust meet federal and state certification standards and belicensed (registered) for use on public roadways, althoughlight powered two-wheel vehicles with engines smallerthan 50cc, known as mo… The Injured persons and Motorcycle riders involved counts are estimates and have been rounded to the nearest 1,000. The average motorcycle owner uses it for at least 100 riding days every year, which includes days that involve commuting. It's also part of the reason Harley introduced its Street 500 and 750 models, and Polaris came out with its Scout and Scout Sixty models to appeal to these riders newer to the market. the National Highway Transportation and Safety Administration (NHTSA 1 Motorcycle Industry Council. The median age of the typical motorcycle owner is 47, up from 32 in 1990 and 40 in 2009. Home » Statistics » 32 Compelling Motorcycle Demographics. And fo… The motorcycle industry contributed $24.1 billion in economic value in 2015 via sales, services, state taxes paid, and licensing fees, and it employed 81,567 people. Harley-Davidson Spins Off New Electric Bicycle Business, Copyright, Trademark and Patent Information. Motorcycle riders face more serious injuries and fatalities than cars. In comparison, there were only 696 injuries from car accidents and 290 injuries from bus mishaps.Injuries involving tricycle accident reached 2,658 in all. 95% of the members in the American Motorcyclist Association are men. Polaris, on the other hand, said its sales were up 1%, with Indian Motorcycle enjoying mid-20% growth. The average age of a motorcycle owner has increased from 40 to 48 years of age since 2001. Motorcycle riders with previous, recent traffic tickets and/or accidents are more often onvolved in accidents. After 22% Surge, Does Harley-Davidson Deserve to Be Riding So High? Must-Know Statistics on Motorcycle Accidents. So follow along as he tries to break down complex topics to make them more understandable and useful to the average investor. And although its sales are slipping, Harley maintains a 55.1% share of the 35 and older male rider demographic. Market data powered by FactSet and Web Financial Group. The average age of a motorcyclist in the United States: 48. The wind in your hair, the open road, and adrenaline make each ride a unique experience. They may have tried to trademark the sound their motorcycles make as a way to build their brand, but not even that can save the company if there is one primary customer segment and they go broke. Nearly half [47%] of the motorcycles that are owned are some form of touring bike. So what is going on? The proportion of fatally injured ATV riders who were 40 and older increased from 9 percent in 1982 to 47 percent in 2018. In fact, although motorcyclists make up only a small segment of registered vehicles, they account for almost 18% of all traffic fatalities. Having made the streets safe for Truth, Justice, and Krispy Kreme donuts, he now patrols the markets looking for companies he can lock up as long-term holdings in a portfolio. Motorcycle deaths have come under increased attention because other types of non-motorcycle fatalities have decreased, so motorcycle fatalities became an increased share of deaths. Some 24% of motorcycle owner households earned between $50,000 and $74,999 in 2014, and as much as 65% earned $50,000 or more. 27 June 2019 Data table for licensed motorcycles, scooters and mopeds updated for January to March 2019 report. Of all the new motorcycles sold in the U.S. in 2015, 74% were on-highway bikes, and the 8.4 million motorcycles that were registered in U.S. the year before was more than double the number in 1990. The motorcycle industry has recognized that they need to target women and younger riders in order to continue their patterns of growth. To keep everyone safe, we urge drivers and motorcyclists to share the road and be alert, and we're reminding motorcyclists to make themselves visible, to use DOT-compliant motorcycle helmets, and to always ride sober. Returns as of 01/14/2021. 30% of motorcycle owners perform all of their own maintenance. The motorcycle riders involved in accidents are usually without motorcycle safety training. This means northern owners are going to get fewer good riding days compared to southern owners in the US. The the median household income was $62,200. Some may be using their motorcycle as a way to save on fuel costs. The number of motorcyclists killed in crashes dropped to 4,985 in 2018, an almost 5% decrease, but motorcycle riders are still overrepresented in traffic fatalities. Wyoming, with 7.0 motorcycles per 100 people, has the most. 13% of motorcycle owners say that they ride their motorcycle for 300+ days every year. Motorcyclists are 29 times more likely to suffer fatal injuries than car passengers. More than 1.5 billion miles are covered by motorcycles every year. Read more 39% of motorcycle owners in the US are between the ages of 51-69. Any rider knows that deciding to swing a leg over their motorcycle seat is far more dangerous than getting behind the wheel of their car. 19 States and the day when 100 % decked-out in safety equipment nor 100 % covered in all to.... Important, others can be quite helpful embracing this vehicle as a primary of! Have gone on to study post-graduate work owners who have been rounded the... Being used as a primary mode of transportation when the weather allows for it Association!, then the motorcycle rider in the UK was £599 million double of. 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